Find the weak points
I look for where processes tend to break: missing information, unclear handovers and decisions nobody owns.
About me
Yasmin Adan
Systems thinker & builder
I design and build end-to-end systems, from design to deployment. I’m also drawn to the operational layer: how products behave in the real world, where the edge cases live, and how to make things work for the people who depend on them.
How I think
I build for how businesses actually work.
Years spent working inside operational businesses taught me to look beyond the happy path — at the handovers, exceptions, risks and small decisions that determine whether a system actually works.
Make sensible trade-offs
Not everything needs to be built at once. I work out what matters now, what can wait and what will make the biggest difference.
Design for the awkward cases
Real businesses are full of exceptions. I build systems that can handle them, not just the perfect scenario.
How it works
From a messy process to a simpler system.
1. Understand
1Listen first
You show me how things currently work.
We identify what’s repetitive, confusing or taking too much time.
2. Design
2Only what’s needed
I work out a simpler way to do it.
We decide what the system needs to do and what it doesn’t.
3. Build
3You’re involved
I build and test the system.
You see the system as it develops and give feedback.
4. Launch
4Ready to use
Your new system goes live.
I help you get it set up and make sure you know how to use it.
SYSADAN
If something in your business is getting in the way, tell me.
You don’t need a spec. A few sentences about how it currently works is enough to start.
Start a conversation
Currently taking on new projects